Campaign Report Filter Improvements
We’ve introduced a couple of improvements to help you better analyze your campaign performance and focus on the metrics that matter most.
Date range selector: Select a custom date range directly from the top-right of your campaign report to view performance within a specific timeframe. This makes it easier to analyze performance over key periods, and compare results across different phases of a campaign.
Metrics by post type: You can now break down performance by content format, including: text, photo, video, carousel, story, reel, short. This gives you clearer insight into which types of content are driving the best results for your campaign.
✔️ The Campaign Report Filter Improvements make it easier to analyze your campaign performance. With a custom date range selector, you can quickly focus on specific time periods and compare results across different campaign phases. The new breakdown by post type shows how each content format performs, helping you identify what drives the best results and optimize your strategy accordingly.
New in CRM: YouTube channel metrics
We’ve introduced an improvement to how YouTube performance is displayed in the CRM, helping you better evaluate creators.
Average views split by content type: see average views split by long-form videos and Shorts within the YouTube channel metrics overview and insights. This helps you understand how different formats perform, identify which drives stronger engagement, and make more informed decisions when evaluating creators.
Long-form averages are based on videos from the last 6 months, while Shorts are based on the last 30 days. This applies to both authenticated and non-authenticated accounts.
✔️ This update makes it easier to assess YouTube performance at a glance, so you can quickly spot what works best and make more confident, data-driven decisions.
