Brand Safety
Brands need to assess potential risks prior to working with influencers. The new "Brand Safety" feature is included in each influencer’s report, and displays a table with categorized risk assessments. The risk categories are customizable, and you can create your own from scratch as well, by setting up keywords deemed risky or relevant to your brand.
✓By assessing risk when exploring social profiles, you will make sure you're selecting trustable influencers who are well aligned to your values.
To learn more about this update, please check out our Help Center or watch this demo video.
New Discover UI
The most used module in Influence is revamped and modernised, to improve both your search and experience in the platform.
Key changes include:
Reorganized Filters: Filters have been grouped more logically based on user feedback, with fewer categories and updated UI components.
Filter Search Bar: A search bar added to quickly find relevant filters, saving time for users.
Saved Searches on the Homepage: Saved searches, previously hidden, are now easily accessible directly on the homepage.
Deprecation of Underused Filters: Filters like growth, partnerships, reels plays, with content information, audience source, and influencer brands have been removed to reduce clutter.
✓This update is aimed at improving the user experience by making searches more intuitive and efficient, as well as modernizing the interface, and simplifying filter options.
To learn more about this update, please check out our Help Center or watch this demo video.
Pin Filters in Discover
You can now pin your favourite filters in the ‘All filters’ section, to easily access these for future searches.
✓This update enhances your efficiency and improves the search process workflow.